Wing Luke's "In it to Pin it!" rewards program

Our team collaborated with The Wing Luke Museum of the Asian Pacific American Experience to increase their return visitors and spread more awareness of the Asian Pacific American history.

Research Report

Our team researched and developed a Research Report, documenting various successes and pain-points visitors had experienced at the Wing Luke. We then pitched various ideas and ways for us to help the Wing Luke to solve these pain-points.

Interations of "In It to Pin It!"

After creating the research report and discussing with our contact at Wing Luke, we settled on designing a pin project framework that would allow the Museum to commission local Asian/Pacific Islander artists to design collectable pins. These pins will be given to seasonally to encourage return visitors.

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